No Employment Brand? …..forget it then!
So much for all this marketing hype around employment brands, it does seem that as an employer if you want to have a chance of recruiting the best for your company, then you are going to have to take your employment brand very seriously!! According to a recent survey by jobs.ac.uk , a massive 86% […]
10 Things you need to know about Employer Branding
As this subject is such a hot topic at the moment I thought I would share this article that I recently wrote for another blog. As a starting point on this subject, we had first better define what an employment brand actually is - the CIPD define it as a set of attributes and qualities […]
The employment brand - Marketing VS HR
This is something that you will heard alot of within business communities, but the employment brand isn’t a new phenomenon because as an employer in the marketplace, you already have one. Very simply, a company will already have a reputation as a place to work, whether that be good or bad. Its just that now […]