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No Employment Brand? …..forget it then!

So much for all this marketing hype around employment brands, it does seem that as an employer if you want to have a chance of recruiting the best for your company, then you are going to have to take your employment brand very seriously!! According to a recent survey by jobs.ac.uk , a massive 86% […]

10 Things you need to know about Employer Branding

As this subject is such a hot topic at the moment I thought I would share this article that I recently wrote for another blog. As a starting point on this subject, we had first better define what an employment brand actually is -  the CIPD define it as a set of attributes and qualities […]

The employment brand - Marketing VS HR

This is something that you will heard alot of within business communities, but the employment brand isn’t a new phenomenon because as an employer in the marketplace, you already have one. Very simply, a company will already have a reputation as a place to work, whether that be good or bad. Its just that now […]