Recruitment the Trinny & Susannah way!
While having breakfast this morning, my local radio show were promoting a recruitment campaign with a difference!! It did stop me eating my toast for minute, as it got my attention! Trinny and Susannah were recruiting volunteers to appear in a naked sculpture in Sussex over this weekend for their latest TV show - 'Great British Body'!!
However there were none of the usual recruitment incentives, no 'stripping off' bonus, no 'retention bonus' (for holding the stomach in!) and no free lunch - just the privilege of being naked on National television! But as I said, it did get my attention, and I listened. Maybe there is something that companies advertising on the radio could tap into - just insert the word naked into their advert maybe??
(Good news is, it will be the hottest day of the year - weather wise of course - in Sussex this weekend!!)
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